Performance Supervisor
Description
Overview of job
GroupM is the leading global media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Performance Supervisor to join us.
GroupM is the leading global media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Performance Supervisor to join us.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to the Performance team leader
3 best things about the job:
1. You would have the opportunity to be one of the pioneer in an emerging industry, which may change the entire digital ecosystem in China market.
2. You would be highly evolved into various campaigns that are unavailable in anywhere else. You would be exposed to clients within different industries.
3. You could work with the biggest media agency in the world.
This role reports to the Performance team leader
3 best things about the job:
1. You would have the opportunity to be one of the pioneer in an emerging industry, which may change the entire digital ecosystem in China market.
2. You would be highly evolved into various campaigns that are unavailable in anywhere else. You would be exposed to clients within different industries.
3. You could work with the biggest media agency in the world.
Measures of success –
In three months:
· Familiar with digital media and performance platforms operation.
· Understand all media concepts, tools and methodologies that used.
In six months:
· Be able to lead and manage one or few campaigns independently and deliver good outcomes eventually.
· Play a key role to coordinate and participate in specific projects.
· Be able to lead and manage one or few campaigns independently and deliver good outcomes eventually.
· Play a key role to coordinate and participate in specific projects.
In 12 months:
· Has an in-depth knowledge towards Chinese top performance platforms.
· Be able to initiate and propose projects that bring values to clients, agencies and internal stakeholders.
· Has an in-depth knowledge towards Chinese top performance platforms.
· Be able to initiate and propose projects that bring values to clients, agencies and internal stakeholders.
Responsibilities of the role:
- 定期完成数据报告，监控广告投放效果，并进行持续优化，有针对性地调整优化方向。
- 密切跟踪种草内容的投放表现和舆情实况，并即时复盘和提供优化建议。
- 梳理客户推广产品在小红书的种草卖点、背书和可视化表达等，撰写种草产品分析。
- 协助经理制作相关项目结案及复盘，对客户整体种草策略、种草内容、投流内容提升方向给出优化建议。
What you will need:
- 1~3年相关工作经验，4A或大型Local Agency工作经验，有小红书竞价效果类客户投放经验、服务过年度百万量级以上项目者优先
- 具有较强的沟通协调能力，严谨的逻辑性和耐心度，数据敏感度高
- 具备创新思维，积极主动接受新鲜事物，学习能力强，敢于接受工作挑战
- 工作认真负责，具有团队合作精神，能承受工作压力
- 有小红书内容营销经验者优先，有大型甲方客户服务对接经验优先
About GroupM
GroupM is WPP’s media investment group and the world’s leading media investment company with a mission to shape the next era of media where advertising works better for people. The company is responsible for more than $60 billion in annual media investment, as measured by the independent research bureau COMvergence. Through its global agencies Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners, and cross-channel performance (GroupM Nexus), data (Choreograph), entertainment (GroupM Motion Entertainment) and investment solutions, GroupM leverages a unique combination of global scale, expertise, and innovation to generate sustained value for clients wherever they do business.
Discover more about GroupM at www.groupm.com.
Follow @GroupMWorldwide on Twitter
Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm
More about Nexus
GroupM Nexus is the industry’s largest community of performance marketing experts designed to drive performance and innovation at scale for GroupM’s agencies and clients. With the most platform accreditations in the industry combined with proprietary technology, media, and solutions, culture of continuous innovation and scaled partnerships, GroupM Nexus consistently sets new benchmarks for effectiveness and efficiency across all forms of media to drive growth for the world’s leading advertisers.
About China
GroupM is the world’s leading media investment company with a mission to create a new era of media where advertising works better for people. Responsible for more than $60 billion in annual media investment, according to COMvergence, the company innovates, differentiates, and generates sustained value for clients wherever they do business. GroupM’s portfolio includes agencies Mindshare, Wavemaker, EssenceMediacom and mSix&Partners, as well as Choreograph (Data & Technology), GroupM Nexus (Cross-Channel Performance & Activation), and GroupM Investment.
In GroupM, we view everyone as an unique individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global diverse clients we work with.